Once upon a time, there was a sheikh named Hamad. He was very proud of this name. So proud, in fact, that he had it set in letters of sand. The letters were a kilometer long and so big you could read them from space.Our sheikh was very happy. Surely, he thought, everyone will see how large and impressive the letters of my name are and they will understand what a rich and accomplished person I am.The sheikh would have saved a lot of money if he’d studied English lit in sheikh school. He would have read a poem called “Ozymandias” by a certain Percy Bysshe Shelley and realized what a colossal waste of time and money scratching letters in the sand really is.Thanks to this project there is one question which Hamad can now answer better than anybody else who ever lived: How much money does it take to tell the world that you are a fool?
I met a traveller from an antique land
Who said: `Two vast and trunkless legs of stone
Stand in the desert. Near them, on the sand,
Half sunk, a shattered visage lies, whose frown,
And wrinkled lip, and sneer of cold command,
Tell that its sculptor well those passions read
Which yet survive, stamped on these lifeless things,
The hand that mocked them and the heart that fed.
And on the pedestal these words appear —
“My name is Ozymandias, king of kings:
Look on my works, ye Mighty, and despair!”
Nothing beside remains. Round the decay
Of that colossal wreck, boundless and bare
The lone and level sands stretch far away.’